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The following is a breakdown of my offerings, details on how I work, and what’s included with each service package. Together, we’ll bring your vision to life with a thoughtful, streamlined approach to branding and web design that’s simple, impactful, and built for growth.
Services Guide
Get Ready to be Empowered. Get Ready to be Empowered. Get Ready to be Empowered. Get Ready to be Empowered. Get Ready to be Empowered. Get Ready to be Empowered.
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Dira Rose Studio helps solopreneurs and small teams pivot and scale their businesses through thoughtful, personalized, and intentional design solutions. We believe that authenticity, creativity, and strategic thinking are imperative to building a successful brand and achieving sustainable growth.
We are uniquely equipped to transform your vision into a compelling and cohesive brand identity and website using a blend of my unique expertise with a personalized approach, ensuring every detail aligns with your unique goals and values.
About the Studio.
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Welcome
With over 15 years of experience in web design, branding, and creating print and marketing materials, I’m here to help you bring your vision to life. What began as a passion project to support my church, family, and friends has blossomed into a career dedicated to empowering solopreneurs and small teams through thoughtful and purposeful design.
After years in the banking world as a risk management professional, I made the decision to pursue work that truly brings me joy—helping solopreneurs and small teams like you thrive. I understand the challenges you face, and I’m committed to creating designs that reflect your unique story while giving you the freedom to focus on what matters most.
I love being part of my clients’ journeys, watching their ideas take shape and grow. Whether you're just starting out or looking to refine and scale your business, my tailored design solutions are built to meet you where you are and take you where you want to go. Let's create something exceptional together!
Hey, I'm Sonia.
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The Designer
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What Matters.
Empowering Your Journey to Success
Values
Mission
At the heart of my mission is a simple yet powerful belief: your dream deserves to thrive. I help empower solopreneurs and small teams by providing innovative knowledge and user-friendly technology, along with essential tools designed for growth and scalability.
My commitment to you goes beyond just delivering services. I take pride in offering solutions that genuinely transforms your brand and digital presence. and support that will enhance your operational efficiency. Each project I undertake is infused with a passion for helping you succeed, ensuring that your unique vision is always front and center.
Think of me as the invisible force that fuels your progress, quietly propelling you toward your goals while you focus on what you do best. I believe that when we collaborate, magic happens. Every conversation, every idea shared is an opportunity to build something remarkable together.
Values
Mission
Understanding
I value building genuine connections with clients. By listening closely to their challenges and aspirations, I foster trust and empathy, ensuring my clients feel supported throughout their brand journey.
Personalized
My solutions are not one-size-fits-all; they are as individual as the clients I serve. I prioritize collaboration and understanding individual needs to ensure that the final results represent my client’s vision and goals.
Integrity
Transparency, honesty, and reliability are at the heart of what I do. I am committed to delivering on promises and maintaining high ethical standards in every interaction and long-term partnerships with my clients.
Thoughtful
Decisions are made with care and intention, rooted in a deep understanding of my client’s brand story and audience. I approach every detail with purpose, creating meaningful designs that resonate.
Dedicated
I am steadfast in my commitment to empowering solopreneurs and small teams. I embrace creative solutions and technology to overcome challenges and deliver results that drive clients toward lasting success.
View Packages
Design Packages
Design Packages
You’ve poured your heart into building your business, and now it’s time to take it to the next level. As your dedicated partner, I’m here to help turn your vision into reality with strategic design solutions that elevate your brand and online presence.
Let’s work together to make your brand stand out, connect with your audience, and prepare for the success ahead!
The Investment.
Semi-Custom
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The Packages
Custom
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Nurture your new brand to kickstart its journey and growth or discover the essence of your brand to better align with your vision and connect with your audience with a strong and distinctive identity that elevates your brand’s presence.
Includes:
Brand Identity
The Essence.
Dive deep into a brand identity experience that fosters who you are and speaks directly to the heart of your audience. I’ll partner with you to understand your goals, values, and target audience then craft a compelling visual identity that elevates your brand.
Elevate Your Brand
For you if:
Your brand's identity doesn’t truly represent your business or values, leaving your audience confused. You know your brand deserves better, and it’s time to align it with your vision.
Timeline: 3-4 week collaboration
- Intake Questionnaire
- Creative Direction (Brand Persona + Mood Board)
- Brand Messaging
- Logo Suite
- Typography System
- Color Palette
- Two Collateral Items
- Three (3) Refinement Rounds
- Implementation Guide
- Brand Style Guide
- Add-ons Available
Mini Website
Brand Identity
Custom Web Design
Tell your story with a custom Showit or Squarespace website to establish an online presence that attracts and engages your audience. Your site will be user-friendly with visual layouts to showcase your offerings, and will include basic SEO for search engines.
Includes:
Custom Web Design
The Tailored Presence.
Envision a website that is intuitively structured to convert visitors into loyal customers. You’ll work with me to create an engaging and thoughtful website that not only looks beautiful but also serves a purpose.
Transform your online Home
For you if:
You don’t have a website, or your current site isn’t reflecting the level of professionalism and quality your business offers. You deserve a site you’re proud to share.
Timeline: 4-6 week collaboration
- Intake Questionnaire
- Website Strategy
- Site Copy Prompt Guide
- Homepage Mock-up
- Up to five (5) pages
- Site Policies Page(s)
- Three (3) Refinement Rounds
- Tutorials + Site Guide
- Add-ons Available
Mini Website
Brand Identity
Custom Web Design
Showcase your business with a condensed, custom Showit or Squarespace website to give your brand a crucial edge online even with just a few pages. Your site will present a user-friendly experience that is visually appealing and will include basic SEO for search engines.
Includes:
Mini Website
The Essential Edge.
This option helps you focus on the essentials, ensuring your visitors can quickly find what they need. You'll have a site that’s easy to update and scalable, giving you the flexibility to expand as your business evolves.
Refine your online Home
For you if:
You need a custom website, fast, with room to grow.
Timeline: 2-4 week collaboration
- Intake Questionnaire
- Website Strategy
- Site Copy Prompt Guide
- Homepage Mock-up
- Up to three (3) pages
- Site Policies Page(s)
- Three (3) Refinement Rounds
- Tutorials + Site Guide
- Add-ons Available
Mini Website
Brand Identity
Custom Web Design
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The Identity Toolkit.
Is it time to invest in a brand identity that truly represents your business? Looking for a quick and easy way to bring your brand to life and elevate your online presence without a huge investment of time or money?
For you if:
You’re seeking a professional, polished brand solution that offers great value.
Introduce Your Brand
Semi-Custom Brand
Includes:
- Intake Questionnaire
- Primary Logo
- Secondary Logo
- Submark
- Icons/Brand Elements
- Font Selection
- Color Palette
- Two Collateral Items
- One (1) Refinement Round
- Social Media Templates
- Mini Style Guide
Timeline: 1-2 week collaboration
The Essential Edge.
This option gives you an online home that aligns with your brand, offers built-in functionality, and is easy for you to manage and update.
For you if:
You are a newer business without a website, or you have limited content to begin with, or you don’t have the time or budget for custom web design.
Introduce Your Online Home
Semi-Custom Website
Includes:
- Intake Questionnaire
- Site Copy Prompt Guide
- One (1) Page (up to ten (10) sections)
- Site Policies Pages
- Color Palette
- Two (2) Refinement Rounds
- Site Guide + Tutorials
- Add-ons Available
Timeline: 1-2 week collaboration
- Social Media Templates (Adobe Express, InDesign or Canva)
- Email Newsletter (Flodesk or Mailerlite)
- Canva/Adobe Express Brand Setup
Other
- E-commerce Setup (Online Shop)
- Blog Design + Setup
- Additional Web Pages
- Site Copy Review + Enhancement
- Image Curation + Enhancement
- Font Customization (SQSP)
- Newsletter Welcome Sequence (Flodesk or Mailerlite)
Website Add-ons
- Stationary
- Marketing Material
- Digital Assets
collateral Design
From revitalizing your social media presence to refining marketing material to selling your products online, these solutions will reshape your vision into a memorable moment for your brand and business.
If you need any additional services, please let me know so I can include the details for options that can be added to my brand and web design packages in your proposal.
Boost Your Brand.
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Add-Ons + À la Carte
The Enhancers.
Signature Process.
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How it Works
Our collaboration will be streamlined into a five-step process to ensure a smooth and enjoyable journey from start to finish. This straightforward approach is designed to keep you involved and informed every step of the way, making the design process as transparent and stress-free as possible, and ensuring the end result is a perfect reflection of your brand.
Together, we’ll map out a plan to unveil your new brand and website. I’ll make sure your website is fully functional and ready to go, and you’ll receive all the visual assets and other resources needed for a smooth and successful debut, allowing you to enjoy the results of your hard work. Plus, my support doesn’t end at launch — you’ll have up to 30 days of post-launch assistance. We’ll also schedule a training session to guide you through managing the essentials of your new site with ease.
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Launch + Training
Step Five
Reach out via the inquiry form on my website. I’ll be in touch within 1–2 business days to guide you through the next steps. From there, we’ll schedule a meeting to discuss your specific goals, needs, and timeline. After our chat, I’ll create a custom proposal tailored to your project.
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Inquiry + Discovery
Step One
We’ll kick off with a meeting to review your project plan and go over your client homework. This will involve gathering essential details, like your website content and key assets. I’ll use this information to dive deep into research, collect insights, and draw inspiration, ensuring that every design choice reflects the heart of your brand and sets you up for success.
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Kickoff + Clarity
Step Two
Your visual inspiration, combined with the research and insights I gather, will guide the creative direction of your designs. Together, we’ll develop a strategy that aligns with your vision and growth goals, allowing your brand story to naturally come to life. With a deep understanding of your business and industry, I’ll craft a visual identity that not only captures your vision but also builds meaningful connections with your audience.
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Strategy + Concepts
Step Three
I’ll embrace a minimalist approach to your branding, honing in on clarity, impact, and efficiency to help you cut through the noise and make confident choices. This streamlined process ensures your brand is cohesive, powerful, and aligned with your goals. Throughout our journey, you’ll have the opportunity to provide feedback, and I’ll thoughtfully refine every detail, so your brand is ready to launch with confidence and pride.
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Design, Develop + Refine
Step Four
Inquire Now
Be sure to review the FAQ you may find questions to your questions there. If you still have questions, email me at hello@dirarosestudio.com with the questions you have. You’ll receive a response within 2-3 business days.
If you’re unsure of what you need or how to begin, schedule a complimentary 15-minute consultation with me to determine which services may work best for you or what to prioritize first. Click here to book this call.
If you’re interested in working together, reach out by submitting your inquiry. You’ll hear back from me with additional details to move forward with the intake process within 1-2 business days.
Get in Touch
